I have been working with skin for 30 years.
Not in the lab. Directly on people.
My clients' skin was often irritated and overwhelmed. Not because they were using the wrong skincare, but because too much was being applied to it.
Products that layered, formulas that were too low-dose to make a difference, routines that kept the skin busy without truly supporting it.
I started formulating myself. First for my work, with an open end.
During my time in New York City, I immersed myself deeply.
Ingredients, formulations, fragrance development. I wanted to understand what was truly necessary and what could be left out.
This became the foundation of ENUNE.
The initial reactions didn't come from customers. They came from retouchers who noticed they had less to do, and from models who asked what I had used. The skin became calmer, clearer, and more stable within minutes.
That's when I understood:
the skin doesn't need more. It needs the right things.
